Product Specials

Objet Establishes Local Presence in Japan

Posted on May 17, 2012

Rehovot, Israel and Tokyo, Japan, May 15, 2012Objet Ltd., the innovation leader in 3D printing for rapid prototyping and additive manufacturing today announced the establishment of Objet Japan KK (‘Objet Japan’), a new joint venture formed together with the 3D Printer division of Fasotec Co. Ltd (‘Fasotec’), Objet’s longstanding distributor in the region. The new entity is established in line with Objet’s global strategy to offer local support in key strategic markets, meeting the increasingly intricate requirements due to complexity of product portfolio and adapting to suit unique local conditions. Objet holds majority of ownership share of the new entity.

Objet has been providing the Japanese market cutting-edge 3D printing technology since 2003. Demand for the latest technology and advanced applications have been growing steadily over the years, and are expected to continue. Driven by the advanced requests, the new entity is established to be closer to the market for better understanding of specifications and to keep with the pace of the fast-changing Japanese market. Combining the experience of market knowledge and industry best-practices, Objet Japan is committed to satisfy both partners and customers on both products and services.

Registration of the new entity was completed on April 20, 2012 and commencement of business operation is set to be in effect from July 1. Eric Goguy is appointed as the CEO of Objet Japan.

“Today marks a significant milestone for Objet. Japan is one of our key strategic markets. The local establishment is our commitment to invest in geographies that offer strong growth potential,” Gilad Yron, Managing Director of Objet AP, commented, “Japan is a very special market in which innovative technology, advanced applications and new materials are in high demand. Objet has invested significantly in R&D responding to these demands and we feel that the establishment of local presence will put us in a better position to offer the most appropriate solutions and support suited to the Japanese market. Leveraging the expertise of the two companies, I am confident that the new joint venture will bring forward new opportunities to our channel partners and customers.”

“We are very excited to join forces with Objet,” said Shukichi Shimada, President and CEO of Fasotec. “Fasotec became Objet’s first distributor in Japan in 2003 and we’ve since witnessed the growth of the 3D printer market as expected. The market still offers a lot of potential and growth is expected to continue. In addition, Objet’s product portfolio has also expanded tremendously, consisting of a range of 3D printing systems and materials that are suitable for users from entry level to professional level. Our decision on the collaboration signifies our confidence in the market and our commitment to offer quality solution and service.”

“The 3D printing industry is growing rapidly and is revolutionizing the manufacturing landscape. I wanted to be a part of a company that is at the forefront of driving this growth,” Eric Goguy, CEO of Objet Japan, remarked. “The local presence signifies our confidence in the region. I look forward to providing this market with the technology it needs and offering highest quality services and support to our stakeholders.”

About Fasotec

Fasotec Co., Ltd. is engaged in the PLM (Product Life Cycle) business as a provider of engineering solutions, mainly CAD/CAM/CAE/PDM systems, through technology and know-how regarding 3D digital data utilization. Fasotec is also involved in the CAP (Computer Aided Prototyping) business, offering 3D printers and prototyping materials from Objet along with maintenance services, as well as offering prototyping outsourcing services. Fasotec’s main customer base comprises the automotive industry, plus a wide range of other sectors including electrical/electronics, aerospace, and consumables. Recently, the company has also entered new sectors such as healthcare, by combining digital data processing with 3D printing and prototyping technology. Fasotec was established in 1983, and currently has subsidiaries in Japan and China. For more information, visit us at http://www.fasotec.co.jp/.