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Oral-B Pro-Health and Dr. Travis Stork Raise Awareness about Importance of Oral Health

Posted on June 24, 2014

CINCINNATI--()--Partnering with Crest® + Oral-B® Pro-Health®, Dr. Travis Stork, Emmy® nominated TV host and board-certified emergency medicine physician, will appear at various events throughout the U.S. to speak directly with consumers about the importance of oral health.

“As an emergency medicine physician, I know that a healthy mouth is an important part of a healthy body,” said Dr. Stork. “That’s why I went ‘pro’ with Crest and Oral-B Pro-Health which helps me maintain a healthy mouth and smile in between dental visits, and I encourage others to do the same.”

Consumers had the opportunity to mingle with Dr. Stork when Crest Pro-Health sponsors SHAPEmagazine’s Diva Dash in Charlotte, North Carolina on June 21, 2014. Alongside a women’s-only 5K obstacle and adventure run, Dr. Stork was on hand in the ‘SHAPE Escape Zone’ to talk about how oral health is connected to overall health and to introduce the new Crest Pro-Health Tartar Protection Rinse, the only mouth rinse that delivers both anti-cavity and anti-tartar benefits in one.

According to a SHAPE magazine reader panel survey, nearly 9 in 10 SHAPE respondents said that they would use a mouth rinse if it could help them improve their dental visits. Along with discussing how the new Crest Pro-Health Tartar Protection Rinse could help do just that, Dr. Stork will share a variety of tips with thousands of consumers at the SHAPE Diva Dash about oral health and overall health, including:

  • Small Steps Can Lead to Big Changes: Small changes can make a big impact on one’s health. Making a healthy swap like fruit-infused seltzer water in place of soda or taking a 30-minute walk every day will help improve one’s health, one step at a time.

  • Enjoy Being Active: Finding an activity you enjoy is key to incorporating regular physical fitness into your life. Being active shouldn’t feel like work, so choose something you enjoy!

  • Clean Up Your Oral Care: Investing in oral care products that will help protect your mouth against tartar build-up is important and Crest Pro-Health Tartar Protection Rinse provides protection against tartar build-up and cavities.

Crest Pro-Health’s newest mouthwash innovation, Crest Pro-Health Tartar Protection Rinse features fluoride to prevent cavities while the pyrophosphate helps to reduce tartar formation. Tartar is a hardened plaque substance which cannot be brushed away and forms when the minerals from saliva deposit and harden within plaque. Crest Pro-Health Tartar Protection Rinse works to prevent this crystallization process by disrupting the linking of calcium and phosphates. By helping to prevent the organization of minerals, tartar growth sites are prevented. Not only is one’s mouth protected against tartar build-up, Crest Pro-Health Tartar Protection Rinse also freshens breath, fights unwanted surface stains and strengthens weakened enamel.