LabStar Cloud-Based Software Replaces SoundTrack
Posted on February 16, 2014
To reflect its recent growth, SoundBite Technology is changing the name of its software to “LabStar.”
“In 2013, over 100 new labs signed up for our software, and all the while we’ve been making nonstop improvements. With so much growth, we decided to change the name to LabStar,” says Jeff Noles, CEO of SoundBite Technology. “The name embodies our goal of guiding dental labs into the digital future, as well as calls attention to our two greatest strengths—cutting-edge technology and ease-of-use.” The new logo depicts a tooth in a cloud underneath a guiding star.
LabStar was formally launched in 2012 after 18 months of development and testing with a handful of dental laboratories. Noles says that LabStar’s purpose is to provide the dental laboratory industry with a cloud-based alternative to older, server-based software. “LabStar allows all sizes of dental labs to easily use digital technology and combine it with traditional ways of building restorations.”
Jeff Noles thinks customer growth will continue as dental labs look for better management tools in an increasingly competitive industry. “We’ve been pleased by the laboratory industry’s enthusiastic response to LabStar. We’re clearly filling a need for easy-to-use, cloud-based software that helps dental labs cut costs and grow sales. We’re looking forward to another year of helping our customers grow and succeed.”